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The Hidden Motivations of Prospective Students – New Research

By Shane Sparks, Co-founder, Enrollment Resources
Enrollment Resources recently compiled data from over 125,000 prospective students who had completed a detailed online survey. An analysis of the results has uncovered fascinating insights into career education prospective students, including where they are in the process, their work situation and motivations.

Bridging the Admissions-Marketing Divide

Bridging the Admissions-Marketing Divide

By Robert M. Keiser, M.B.A., Executive Director, Southeastern College/Southeastern Institute
It is common knowledge that for an institution’s population to grow, admissions and marketing strategies have to work in unison. Robert Keiser discusses the root causes of departmental grievances and how to create a more collaborative environment between departments.

The Hidden Motivations of Prospective Students – New Research

Growing Your High School Population – Insights from the Counselor’s Office

By Shannon Gormley, Licensed School Counselor, Tinley Park High School and Executive Director, Association for the Advancement of the College Admissions Profession (AACAP)
This article reveals the opportunities that lie ahead for admissions professionals in career colleges and community colleges to create meaningful partnerships with high school counselors, and make a lasting impact on student outcomes.

The Hidden Motivations of Prospective Students – New Research

Ultimate Medical Academy’s First Virtual Career Fair Will Build on the Success of UMA’s Recent Virtual Open Houses

By Julene Robinson, Vice Provost of Programs & Academic Affairs, Ultimate Medical Academy
Building on the success of four recent virtual open houses, Ultimate Medical Academy will host its first virtual career fair on April 20. The virtual open houses are aimed at increasing awareness of UMA and its programs as well as building relationships with potential new students interested in healthcare careers.

The Hidden Motivations of Prospective Students – New Research

Grassroots Campaign Brings Awareness to Careers in the Beauty and Wellness Industry

By Lynelle Lynch, President and Owner, Bellus Academy and President, Beauty Changes Lives Foundation
The Beauty Changes Lives Foundation and International Spa Association’s (ISPA) joined together to raise awareness of job vacancies in the spa and salon sector. The Get Your Dream Job campaign is bringing together professionals to share their career journey, including why they LOVE their job and encouraging their clients to explore the tremendous career opportunities available only to those who attend beauty school.

The Hidden Motivations of Prospective Students – New Research

Second Annual Admissions Symposium Unveils Exciting Opportunities in Career Education Admissions

By Carla Cheatham, School Counselor, Bremen High School and Shannon Gormley, National Director of Enrollment Solutions, Norton Norris, Inc.
This article reveals the elements that unify the growing field of career education in high schools, community colleges and career colleges. Best practices and trends for serving students interested in career education are discussed in detail.

The Hidden Motivations of Prospective Students – New Research

9 Practical Strategies to Keep Admissions Teams Motivated and Accountable in a Regulated World

By Gregg Meiklejohn, Co-founder/CEO, Enrollment Resources and Steve Davis, Enterprise Account Executive, Higher Education, Velocify
Enrollment management has changed irreversibly in the past decade. This article discusses strategies for keeping admissions teams effective, accountable and motivated that is based on our work with thousands of proprietary schools. p.5

The Hidden Motivations of Prospective Students – New Research