Attracting and Engaging Students in Today’s Environment

April 12, 2021 Jenny

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Research/Trends

By Carol Aslanian, Founder and President, Aslanian Market Research, EducationDynamics
EducationDynamics surveyed over 3,000 current and prospective students over the course of 2020 to measure the demands and preferences of today’s online and post-traditional students, and how they are shifting.

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Data Shows Career Colleges Fare Well When Compared to Public and Nonprofit Sectors

TikTok – Generating Leads From Hard-to-Reach Consumers

March 7, 2021 Jenny

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Marketing

By Ernie Decoite, VP of Digital Marketing, Becker Media
In the ever-changing digital landscape, TikTok shows early signs of being a game-changer for lead generation.

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Google Updates That are Changing Everything

The Future of Career Education

February 8, 2021 Jenny

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Research/Trends

By Wallace K. Pond, Ph.D.
Institutions that find a way to offer shorter, cheaper, high quality programs and credentials that lead directly to good employment opportunities, will be in high demand over the next several years as we work our way out of an economic depression and transition to the next normal in post-secondary education.

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Data Shows Career Colleges Fare Well When Compared to Public and Nonprofit Sectors

Morale Building at Pima Medical’s Colorado Springs Campus

January 11, 2021 Jenny

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Management

By Tara Dailey, Regional Director of Operations, Pima Medical Institute
While campus morale is always important, the added strain of the COVID-19 pandemic and the workplace pivots that came along with that added an additional layer of stress for many. Pima Medical Institute utilizes FranklinCovey techniques to build morale and improve campus culture among faculty and staff of the Colorado Springs campus.

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Is 2021 The Year of The Remote (Virtual) Employee?

Human Work in the Age of Smart Machines – A Book Review

December 21, 2020 Jenny

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Research/Trends

By Dr. Wallace E. Boston, Jr., President Emeritus, American Public University System
After reading a short blurb about “Human Work in the Age of Smart Machines,” by Lumina CEO Jamie Merisotis, Boston was skeptical that anyone would be able to make an argument that the number of jobs will increase as AI continues to be embraced by more and more companies. After reading and rereading “Human Work,” Boston continues to be a skeptic, but is more of a believer in the methodology proposed by Mr. Merisotis.

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Data Shows Career Colleges Fare Well When Compared to Public and Nonprofit Sectors

Is OTT the Next Big Thing in Higher Education Marketing?

November 17, 2020 Jenny

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Marketing

By Lora Polich, Associate Director of Awareness Media, EducationDynamics
OTT ad placements are the hot marketing opportunity everyone is talking about. But what exactly are they talking about? Take a look at what OTT is and steps you can take to help you better reach prospective students.

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TikTok – Generating Leads From Hard-to-Reach Consumers

How Career Colleges Can Thrive in Uncertain Times

October 12, 2020 Jenny

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Management

By Rob Herndon, President, Entrepreneurial Learning Initiative
Uncertainty can be debilitating but learning how to think like an everyday entrepreneur can help your college thrive in uncertain times. It’s everyday entrepreneurs who provide the best examples of how to understand what entrepreneurial thinking is really about.

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Is 2021 The Year of The Remote (Virtual) Employee?

How Great Speaking Skills can Improve Online Admissions and Teaching Results

September 13, 2020 Jenny

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Admissions

By Susan F. Schulz, EdD, Owner, Schulz School Advisors
It’s a new norm with many discoveries being made by career school and college leaders. One is the great results related to the virtual enrollment process and online teaching. Another is the need to train faculty and staff in effective speaking skills. This article shows how Toastmasters International can provide admissions and instructional staff with needed skills.

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Audio Transcription and Postsecondary Education

Blockchain: Potential Opportunities for Career Colleges

August 11, 2020 Jenny

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Education Technology

By Nicolas E.M. Michiels, Principal and Olivia O’Hea, Summer Associate, Powers Pyles Sutter & Verville PC
This article explores the application of blockchain technology to postsecondary institutions. First, we report on the U.S. Department of Education’s (ED) efforts to study blockchain and assess how it can be used by the education sector. Second, we consider the opportunities and challenges for blockchain in a higher education setting. Finally, we discuss specific ways career colleges could leverage blockchain technology.

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Why Inclusive Access Makes Sense Now More Than Ever

Motivating Your Remote Workforce While Maintaining Compliance

July 14, 2020 Jenny

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Management

By Elizabeth Keifer Herron, VP Solutions and Sales, Collegiate Admission and Retention Solutions (CARS)
The COVID-19 pandemic forced institutions to shift to remote work overnight. Even with a return to on-site work for some, institutions must adapt motivational techniques to support the blended workforce and expand compliance beyond higher education.

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Is 2021 The Year of The Remote (Virtual) Employee?