Home News Reddit Is More Influential in Higher Ed Than You Think – Inside Higher Ed

Reddit Is More Influential in Higher Ed Than You Think – Inside Higher Ed

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Before you jump into Reddit, get familiar with these rules of engagement.

Are you paying attention to Reddit yet? I’ve been beating the Reddit drum for most of 2019, ever since I discovered a post by an enrolled college student asking strangers on the internet for advice regarding on-campus mental health resources.

Since that post, I’ve found prospective students complaining about university websites, asking questions about the social atmosphere on campus, soliciting opinions about choosing between college options and everything in between.

Despite my best efforts, higher ed administrators are still generally surprised at the size and scope of Reddit. And to be clear, Reddit’s numbers are impressive. There are currently more than 330 million monthly active users on Reddit, with more than 138,000 active communities and an average of 21 billion screen views per month. Those numbers make Reddit the sixth-most-trafficked website in the United States, according to Alexa, ranking directly behind Facebook and ahead of popular and well-known sites like Wikipedia, Netflix, Twitter and ESPN.

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